The Truth About Superfoods: Do They Live Up to the Hype?
So we're in the second week of January and everywhere you turn - news stands, television, the office water-cooler... people are talking about their new year weight loss and health resolutions.
I say hats off to the January joiners but I do want to provide them a word of caution - a lot of what you're hearing is good old-fashioned marketing. (How do I know? I'm a marketer and a certified athletic personal trainer and it's my job to pay attention to this stuff.)
One thing you may have noticed in recent years is the hype around superfoods. They promise everything from a faster metabolism, hormonal balance, antioxidants, improved mood and even a longer life. In the wake of the new years diet blitz these foods are more popular than ever.
Is the hefty price tag on these foods worth it? The short answer: sometimes.
Read on for a breakdown of what you're really getting from some of the power foods out there. And some advice on how to mix them into your diet should you decide these superfoods are for you.
January 07, 2013 |
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