Categories: Events

Secrets to "Greening" Your Brand Revealed!

Interested in learning how to stand out in this brutal economy?  One week from today on Thursday, March 5th @ 6:30 PM, consultant Orly Zeewy is giving a FREE seminar on successful brand identity in Nesbitt Hall at 3215 Market St. 

 Sponsored by the Design & Merchandising Program at Drexel University, “Greening Your Brand: Standing Out in the Green Economy” will discuss how to maximize brand and brand identity principles, the latest trends on broadening green brands, and success stories of how “green” brands stand out today.  Following the lecture at 8 PM, there will be a reception to meet other green entrepreneurs.

Orly Zeewy has 25 years of experience in design, marketing, communication and brand strategy and development.  She’s served as Senior Design manager for The Vangaurd Group directing all of the marketing materials, and previously managed clients including Kraft General Foods, CoreStates and Astra/Merck.  Zeewy’s current client base includes UPenn, Titan North America and W.S. Cumby and her article ‘Marketing Does not make a Brand’ was featured in the Philadelphia Business Journal. She is a visiting lecturer and adjunct professor for Philadelphia University’s Masters Program in Sustainable Design.

Event details made easy:

What: “Greening Your Brand: Standing Out in the Green Economy” 
Speaker: Orly Zweey
Where:3215 Market Street – Nesbitt Hall, Stein Auditorium 
When: Thursday, March 5th, 2009 @ 6:30 PM; Reception 8 PM
Cost: FREE & open to the public
For More Info: call 215-895-1029 or visit Drexel’s website

Posted by Julie

Julie Hancher

Julie Hancher is the co-founder and Executive Director of Green Philly, an independent media organization making sustainability accessible, affordable and actionable. Since launching Green Philly in 2008, she has grown it from a passion project into a leading voice for local climate storytelling, pairing impactful journalism with community events and experiences. Julie is a frequent speaker on climate, media innovation and the future of local journalism, and is the creator of SustainPHL and EcoFair. Outside of Green Philly, you can find her hiking, biking, traveling, or exploring Philadelphia.

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