Photo: Brandon Captures
Heart + Paw has stores in King of Prussia, Glen Mills, & Cherry Hill, and now the sustainability-minded pet supply chain has arrived in Philadelphia.
“When you think of what our brand stands for, one of our areas of focus has been millennial pet parents. Philadelphia has a great population density and pet ownership,” said Vincent Bradley, Heart + Paw’s CEO.
The company offers veterinary care, grooming and doggy daycare, and considers sustainability when designing its shops by using recycled materials and supporting local businesses.
The new Callowhill location, at 322 N. Broad St, opened Saturday. It’s the first of several Heart +Paw shops opening in the city, said Bradley. An East Market spot is next, slated to open later this month.
Heart + Paw installs K9 Grass, a synthetic grass made from recycled plastic, in its play areas.
The innovative material is designed specifically for dogs. It is less stress on paws than other turf and serves as a flushing system.
“We wanted to create as much of a dog park like experience as we could indoors,” Bradley said.
“We were working to find a product that was sustainable and made of recyclable material. The K9 Grass has a flushing system for dog waste,” Bradley continued. “Instead of the waste going into a plastic bag that will end up in a landfill, it is put into our sewer system.”
By purchasing supplies from local businesses, Heart + Paw is avoiding excess shipping – another choice that supports sustainability.
Those efforts to think local extend to other aspects of the business, the CEO told Green Philly.
“We highlight local artists and companies that share similar values and can grow with us as we scale,” said Bradley.
Let's sail-ebrate the latest changemakers who are moving the region towards a sustainable, equitable place.…
Catch up on the latest sustainability news: Community Farm gets closer to community ownership. The…
Philadelphia residents will not only vote on who will be the next district attorney, but…
Catch up on the latest sustainability news: Transit advocates demand better SEPTA funding. On Tuesday…
Part Two of Every Voice, Every Vote research revealed that Philly takes pride in community…
The Green Building United Groundbreaker Awards celebrated local innovative projects using passive house, LEED and…